Starting a blog can have an incredible impact on your business. You really can’t beat passive marketing, improved Google rankings, and organic web traffic. The volume of content it takes to get Google’s content initially can be a bit intimidating for small business owners. That’s why we used our SEO-driven blogging to create Your First 24. This blogging service is designed to lay the foundations you need to get ranked and in front of your dream clients.

Starting a Blog for Your Business

If you’re still on the fence about starting a blog for your business, it’s worth considering the content marketing and SEO potential. Google’s algorithm considers over 200 factors in ranking sites on search engine results pages (S.E.R.P.s), but one of the heaviest weighted factors is whether a website publishes frequently. Blogging consistently is one of the most straightforward ways to improve your SEO. Imagine the potential clients you could reach if you weren’t solely reliant on social media and ads. 

At this point, you might be thinking, I get it. Starting a blog would be great! But how much do I actually need to post? 

According to research, businesses start seeing significant improvement in SEO and website traffic around 24 blog posts. Does that number sound familiar? We created Your First 24 intentionally to lay a good foundation when you’re starting a blog.

Laying a Foundation with Your First 24

Depending on your feelings about writing marketing material and your capacity to do it, 24 blog posts might seem intimidating. With Your First 24, you’ll walk away with enough content to publish weekly for six months or biweekly for an entire year! You won’t have to sweat any discomfort with writing or lack of time. You can focus on other things while your blog does the work on the world wide web. Isn’t passive marketing the best?

Your First 24 also includes keyword research. We use our SEO expertise to create a keyword strategy to support your broader SEO goals. Want to rank better for “Portland photographer”? Starting a blog can help by building a network of information on related and relevant keywords. Hello, domain authority!

As important as SEO is, don’t underestimate your blog’s power as content marketing. It gives you a place to establish your brand and build trust with people who don’t know you from social media. We’ve had blogging clients book dream gigs because people found their blog content so valuable. 

Are you ready to jumpstart your blog? Passive marketing with blogging is a powerful strategy that can change your SEO game. Grab the pricing guide to learn more about Your First 24.